If you're in a hurry, here's a short list of what I can bring to your team:
* Run creative pitches or projects
* Ignite and bring together creative teams
* Create and sell ideas, film, interface, design, scripts, words
* Connect touch points/channels through narrative
* Improve experiences for clarity and utility
* Years of big, small, digital, traditional, brand agency experience
Here's a little more about me.
Glad you visited this page, it means you understand people are much more than just the pixels they push. I’ll save you the long, storied history of my career adventures (LinkedIN can do that), but tell you that with all my experience, I still have an incredible amount of passion and energy that I bring to any team. I love solving business problems and creating ideas. That energy is contagious and enthusiasm sets fires. Here's some points of view on what I believe is critical for successful leadership and marketing today.
Technology is built for people.We're so wrapped up in our many touch points, channels and feature-sets that we forget to connect the dots and connect with our audiences at the same time. Creating a smart narrative still adds delight to experiences (digital or otherwise) and I believe brings people along to the next step. Crafting that narrative is what a great writer can do for your nifty new digital product, website, film, advertising or social media campaign.
Make a decision. Follow through.
Leaders know how to get people to work together and work hard. They identify obstacles, they set directions, they shatter paralysis. They should get everyone’s eye on the ball without making it feel like a chore.
I don’t know about you, but fear never made me work harder. It made me check out. How do you get everyone to make great work? Make them a valued part of it. Every award-winning team I've been on, I've made sure everyone was included and bought-in.
Break the rules. Break your patterns.
The hardest thing to do is to see your own habitual patterns and break them. This is the same for anyone creative. Good creative directors just push to get their own vision. Great creative directors understand every creative project has it's own soul and help creatives & clients discover something new. Ask creatives for the ideas they left behind and more times than not, you will find gold.
Don't forget to breathe.
A clear, present mind prevails. I purposefully take time to have fun. Play actually leads to new ideas and allows for gaining perspective. Let’s work hard, but let’s also have a laugh and enjoy whatever the day brings.